Cadillac does first livery launch the American way during the Super Bowl
The 11th team on the grid, Cadillac, has revealed its car livery launch for its inaugural Formula 1 season.
For the first time since 2016, there will be 11 team participating in Formula 1 in 2026.
Cadillac will begin its journey with Valtteri Bottas and Sergio Perez as full-time drivers, the team confirmed ahead of the Dutch Grand Prix. American Colton Herta will be the team's test driver, and will compete in Formula 2 for Hitech.
The team's first ever livery will be announced during one of the biggest events in the United States: the half-time of Super Bowl LX. The Americans will do so through the ad break. The half-time show star will be Puerto Rican artist Bad Bunny this year.
CEO Dan Towriss said about their choice: "There’s this underdog status as an American brand that is just joining Formula One but doing it from a standing start, going up against European rivals that have been honing their craft for decades."
Other F1 launch dates confirmed
As GPblog was the first to reveal, the Red Bull Racing and Racing Bulls car will be launched on 15 January in Detroit, Michigan.
Alpine will unveil - either its livery or - its 2026 Formula 1 challenger on 23 January in Barcelona.
Aston Martin's car launch will take place on 9 February, after the first test days of the 2026 pre-season in Barcelona.
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